Tipico Sportsbook Partners with Caesars Entertainment
Tipico Sportsbook and Caesars Entertainment have reached a deal that will bring the platform to Indiana and Iowa. This ten-year deal will help Tipico continues its aggressive United States expansion plan. The platform will be available on mobile devices in both states, thanks to the partnership with Caesars.
Details of the Partnership
Caesars Entertainment and Tipico have agreed to a ten-year deal that surprised many people in the betting industry. Tipico has stated that it would like to continue its United States expansion, but very few expected the company to act this quickly.
In Indiana, Tipico will be partnered with Harrah’s Hoosier Park and Racing Casino. In Iowa, Tipico will secure market access through a deal with the Isle Casino Hotel Bettendorf. In addition to sportsbooks, both deals include an online casino platform pending state approval.
iGaming would give Tipico an advantage because this sector of the gambling market is still emerging throughout the country.
Tipico U.S. CEO Adrian Vella was quoted in the press release following the announcement.
He said, “We are excited to announce Tipico’s multi-state market access partnership with Caesars Entertainment, which marks an important step as we continue to expand our U.S. footprint. We look forward to establishing our brand presence in the midwest and introducing our highly scalable, proprietary multi-state sports betting experience to players in Indiana and Iowa.”
The platform will launch in Iowa during the fourth quarter of the year. Indiana will be on hold until the first quarter of 2022, but many exciting developments are occurring for Tipico through the end of the year.
Watch the Latest USA Wager Show Industry News
The sportsbook launch in Colorado on Thursday, corresponding with the kickoff of the NFL season. Colorado marked the second state where Tipico is live. It made its United States debut in New Jersey, the largest sports betting market in the country.
Stephen Krombolz, Tipico’s VP of Business Development and Strategy, also released a statement in the media release.
He said, “This new market access agreement with Caesars Entertainment is another exciting step forward for Tipico as we continue to connect with more U.S bettors. Indiana and Iowa are key states in our early expansion plans, but there is certainly more to come, and we look forward to announcing additional partnerships later this year.”
Tipico Sportsbook Looks to Expand
Tipico, which is based out of Germany, has made a lot of noise in the sports betting industry this year. In July, the sportsbook partnered with Gannett, the company behind USA Today and USA Today Sports Media Group.
Tipico became the exclusive sportsbook for Gannett, making odds, props, and free games integrated throughout the media company’s content. Currently, Tipico is offering a $750 deposit match for new users who register and put money into their accounts.
Vella went on to say, “Captivating users and elevating their betting experience is at the core of Tipico’s development and growth plan, and we’re proud of the capabilities that our app and our proprietary technology stack offers.”
The next launch for Tipico will be its online casino in New Jersey later in the fall. It’s an excellent time for the international sports betting company.