FOX Bet CEO Announces Free Super Bowl Contest
As Super Bowl Sunday approaches, sportsbooks across the U.S. are gearing up for what should be one of, if not the, most wagered on football games in history.
To prepare for this onslaught, FOX Bet CEO, Kip Levin, has announced that his sportsbook will offer a free-to-enter contest for this year’s Super Bowl with the chance to win up to $250,000 in total prizes.
The company is reported to have over 4 million customers on its platform, with a presumable uptick in traffic looming as sports betting continues to gain legal traction in the United States.
FOX Bet is currently available in only four states so far — Colorado, Michigan, New Jersey, and Pennsylvania.
Interestingly enough, Levin mentioned they would also begin steering towards the stock market, which would allow its customers to get a chance to win cash prizes by accurately predicting trends in the aforementioned market.
Political wagers have also been at the forefront of FOX Bet’s platform, as the presidential election received an immense handle across sportsbooks.
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Nevertheless, let’s take a closer look into the promotional tactics being used by Levin in a continued effort to lure customers into his ever-growing product.
How It Started
In what has become an increasingly crowded market, the key to gaining traction for FOX Bet has been to consistently provide various cash prizes via exciting predictive-based contests centered around NFL point spreads.
They have been doing this since the beginning of the 2019 NFL season, with a concept known as the ‘Fox Bet Super 6’ which forced bettors to accurately pick six consecutive NFL games in the same week.
This became an incredibly popular promotion, as Levin noted the company gave away over $1.4 million in total cash prizes since its inception two years ago.
So long as the sports gambling market continues to soar, as now around 20 states have some form of sports wagering legalized, FOX Bet and other competitors in the industry will continue to have the resources to provide these sort of free-to-play cash opportunities.
It truly is an exciting time in the sports world.